Nowadays in order to reach all audiences, it is essential to have an array of good practices to position your website in search engines, and advertising campaigns on site. At Parábola, we offer advertising services on the website and social media. We can also analyze the traffic and focus the campaigns on specific niches.
As its acronym indicates, SEO holds a set of optimization elements a website needs to be considered relevant and qualified for the user’s search by search engines. Issues such as loading time or presence of specific tags (that provide information to the engines), allow your website to be well positioned on the main search engines.
Social media has become a place where many people share, learn about and search for products and services. An appropriate use of them can make your brand relevant. Advertising campaigns in these platforms are fundamental to reach specific niches.
Nowadays people spend a lot of time on the Internet and using apps. Therefore, it is very important to generate campaigns focused on the web. Another advantage is that your campaigns can be directed to specific niches, which will allow you to attract clients that you consider more relevant to your business.